A ManyChat alternative for customer contact on WhatsApp
ManyChat calls itself the number one Instagram automation platform, and it's strongest at DMs, comments, and growing an audience. Tobachat is for businesses that serve customers on WhatsApp, with questions, bookings, and orders handled by a team.
Where each one fits
ManyChat is the better pick when
- Instagram, TikTok, or Messenger matter as much to you as WhatsApp.
- You're a creator or brand growing an audience with comment and DM automations.
- You want to start on a free plan while your list is still small.
Tobachat is the better pick when
- Customers come to you on WhatsApp with questions, bookings, and orders.
- You'd rather pay Meta directly than top up a wallet.
- Your number should keep working in the WhatsApp Business app.
- You want to start free, without a credit card.
ManyChat and Tobachat, side by side
| Compared | ManyChat | Tobachat |
|---|---|---|
| Built for | Automation for Instagram, WhatsApp, TikTok, and Messenger | Customer contact on WhatsApp |
| What the price is based on | Active contacts: Pro is $29 a month for 2,500 | Conversations: 200 for €29 a month, 750 for €99, 2,500 for €199 |
| Shared team inbox | From the Business plan, $69 a month | In every plan, from €29 a month |
| WhatsApp message fees | Paid from a ManyChat Wallet, at ManyChat's listed rates | Paid to Meta directly, at Meta's rates |
| Free plan or trial | Free plan up to 25 contacts. 14-day trial of Essential or Pro | Free plan, no credit card |
| Channels | Instagram, WhatsApp, Messenger, TikTok, Telegram, email, and SMS |
Checked on 29 September 2026 against ManyChat's own website, as shown to a visitor in the Netherlands. Prices exclude VAT and may have changed since.
Moving from ManyChat
Your Instagram automations can stay where they are. Only WhatsApp moves.
Disconnect WhatsApp
Remove the WhatsApp channel in ManyChat so the number is free to connect again.
Connect it to Tobachat
Start free and link the number through Meta's own sign-up window.
Rebuild your flows
Recreate your WhatsApp flows in the flow builder, import your contacts from a CSV file, and submit your templates.
Common questions
Other tools people compare us with
Give your team one inbox for WhatsApp
Start free, no credit card. Meta bills your messages directly.
Prefer a hand getting started? We'll get you started